Author Archives: Breakthru Infodesk

LinkedIn Sponsored Campaigns

Selecting Compelling Assets for Your LinkedIn Sponsored Content Campaigns

Selecting high-quality, relevant creative assets to showcase to your audience is an important part of ensuring that your Sponsored Content campaigns perform well.…
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LinkedIn Sponsored Content

Choosing the Right Content to Sponsor on LinkedIn

Identifying the right content to sponsor isn’t just about targeting the right audience. It’s also about making sure you’re getting a return on…
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Linkedin Company Page

How to Build an Organic Following on Your LinkedIn Company Page

Before you start creating LinkedIn Sponsored Content campaigns, it’s important to grow your organic following to build credibility and find out what type of content…
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LinkedIn Sponsored Content

Identify a Target Audience for Your LinkedIn Sponsored Content

We highly recommend that marketers understand their buyer persona before launching a campaign. Well what is a buyer persona? "A buyer persona is…
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